My Final Digipak

Here is my final Digipak and Poster. This was redone and edited due to the feedback I received from my classmates and teachers. I am very pleased with my digipak and I feel it suits m genre, the artist and looks very good as well.

I decided to change the Behind The Scenes CD as the feedback I received on the first draft suggested I should change and develop that one, therefore Id decided to change the image and the colours.

I edited every image on this Digipak and the pictures were taken by me as well with my Canon SX710 HS camera. That way the Digipak turned out exactly how I planned and wanted it to be like.

The colour choices in this Digipak I decided to go for was Dark black and blue colours. I wanted my Digipak to represent the main song in the album Day 'N' Nite. The dark black colours represent the night and the blue represents the day in my digipak.

This is the Poster/Magazine Advert for the Album and I feel like this perfectly suits the artist and its genre. I really like this piece as it also has the record label logo trademarked all over the Digipak and the poster which shows the record label demands and the rights of the Album.

Our Response to the First Draft Feedback

As the main editor, director and cinematographer of the music video it was my responsibility to respond to the feedback we received and to improve and develop the music video. I decided on how we can reshoot the film, where we can reshoot and I discussed with Thomas how we can change the costumes worn by the artist to make him suit the genre even further. Before the artist looked like a Grime Artists instead of a Hip Hop artist so Thomas and I decided to make him wear jeans, designer shirts and shoes as well.

The opening scene also looked very grime so that is why I decided to reshoot the scene in Greenwich to make it look more like a sleek hip hop music video.

Now all thats left to do is to edit in the new shots and to respond to the feedback such as play with the lighting and colour as well fix the lip syncing.

Filming in greenwich - Production Blog 7

We have gone to Greenwich and we have filmed some shots at night so we can use them in the opening scene and middle scenes. We filmed many various shots so we can use some extra shots and we used the shots to replace the gang scene as this looks much better. The shots look more higher quality in greenwich as it looks wealthy and suits the hip hop genre. I will now use these shots and edit them into our music video and us eat for the final music video.

The shoot went well and we all agreed on this as the wether was great and the lighting in greenwich was good as well, therefore the shots came out amazing.

Schedule to refilm our next shots

We still have many more shots to refilm and I want to film some shots in Greenwich. I wanted to cut out the shots of the gang scene and replace it with shots of just the artist in Greenwich. The gang scene I feel doesn't suit the genre and doesn't suit the lyrics and as the director of the music video I decided I no longer wanted the gang scene, but I needed to make sure my group was happy with my decision and they all agreed with me.

We have decided to film the greenwich scene at night over the half term and Then i will cut out the old shots and import the new greenwich shots which hopefully look a lot better.

Reshooting the first shots - Production Blog 6

We have now re-filmed some of the shots so we can replace the shots we didn't like in our first draft. We filmed the new shots on a Hill in Thamesmead and we took variety of shots of the artist 'King J' such as close ups and long shots as well has scenery shots of he city and town. We filmed many shots so we can use these if we ever need them. The weather was great and the shots came out well. All thats left for me to do is to edit the shots into the video and enhance the colour and stabilisation.

The shots were filmed by James and me, Jacob was starring in the shots and Thomas helped with the Costume and behind the scene support with lighting and photography aid with the equipment.

First Draft Music Video Feedback

We have now received feedback from our class and teachers on our first music video draft and they have given us some points on how we can improve the video. Most of the feedback we received we already knew about but some of the feedback revived was new to us and it help us decide on what we can do to improve it for our final music video.

The main way we can improve the music video is to improve the cinematography. We decided for our future shots  that the main cinematographers will be me and James as I have many skills in photography and cinematography and we shall be using my camera. For the future shots we will now use my camera and my filing equipments such as my dolly and monopods. The shots were very shaky but we can fix this by stabilising the shots with editing and using a new camera with auto-stabilisation. A lot of our viewers also suggested to change the ending of the video as it ended abruptly and therefore the narrative wasn't clear in the video. We were also told that the studio shots were very long nd made the video boring so my group and I will fix this by filming some more extra shots.

Our artist was very out of sync as when he was signing he naturally opened his mouth for a long time and it looks out of sync and Jacob also didn't know the lyrics very well and therefore this was shown in our music video. We have now told him to practise further and hopefully improve in the final music video.

Confirmation for Reshooting

My group and I have confirmed and planned to reshoot some scenes of our music video over the christmas holiday. The whole group and I aren't very busy over christmas and therefore we can film many scenes and shots which can then use for the video to improve it and make it look better and more professional.

We will keep some of the scenes such as the party scene, some shots of the artist and the car as well the music studio scene. Most off the outdoor scenes I felt lacked in quality, was shaky and the lighting wasn't very good and therefore as director of the music video I decided I wanted to refilm all the shots I did not like. 

I also wanted to change the location we used to film these shots. I decided I now wanted to take out the gang scenes and replace it with high quality and more professional shots in Greenwich and the Hill in Thamesmead where there is a a great view.