Sunday, 5 March 2017

Evaluation 4

What have you learned from your audience feedback?

The audience feedback is very helpful and it truly helped me on how to improve my digipak and advert as well as my music video. The feedback given to us was from our class mates and our teachers and this was actually very helpful as the people in our class mate are actually the target age for our audience so therefore the feedback we received was actually from our target audience who we aim to sell our music video to.

The feedback we received were either positive and negative. The positive feedback helped us understand what we were doing well and what we should do more of if our audience enjoys it. The negative feedback helped us understand what we need to do or what we need to improve on, that way we can diversify our target audience even further and attract more consumers if a more variety of people will enjoy the content and the quality of my products.

The audience feedback also informed me that various types of people have various opinions doe to personal circumstances and that is why you cannot please every person that is your target audience but what I can do is make the audience more broader and attract various types of consumers.

Evaluation 3

How effective is the combination of your main product and ancillary texts?


Evaluation 2

In what ways does your media product use, develop or challenge forms and conventions of real media products?

Evaluation 1

How did you use media technologies in this construction and research, planning and evaluation stages?

There was many types of media technologies which I used in order to produce my music video for this project. Technology helped me with the research, planning, construction and even the evaluation.

In the planning stage we had a drawn plan of how we wanted our music video to look like. With the aid of technology my group and I were able to turn our drawing into an animatic video showing what our music video will look like. This helped us analyse what shots go where with the song lyrics. I made the animatics by scanning our drawings into the iMac and then using the editing software Final Cut Pro X to make the drawings into an Animatic Video.

The internet and social media sites such as YouTube were used when I was researching music videos and music artists when my group and I were in the stage of choosing our song. I also used it to research digipaks of real artists in the same genre and this technology helped me create my digipak which I created on Adobe Photoshop which is an image manipulating software.

The construction stage of this project was where I used the most technology to accomplish the tasks in hand. Filming all the shots were done with DSLR Cameras and my Canon SX710 HS Camera. We gained various skills using different cameras and got to use various types of equipments as well to accomplish the shots we needed. We then used the SD cards to store the footage, transferred them to the iMacs and then edited them on Final Cut Pro X. Final Cut Pro allowed us to editing the colour, add transitions, cut the clips and add text onto the footage which helped us create the final music video we have. The use of the latest and top quality technology helped us produce a high quality video with high resolution and image quality.

For the evaluation stage I will be using technology as well such as Final Cut Editing Software, Prezi and a powerpoint presentation. This makes the evaluation more visually interesting as well as informative.

Friday, 24 February 2017

Final Music Video Fedback

This is the feedback my group and I received on our final music video. The music video has definitely  improved from the first draft but it look like it can still be improved for some people but as its a class feedback many people have different options and that why their feedback varies depending on their own personal views. However the feedback we receive is very useful and it helps us understand on the spots we can improve on and develop.

Wednesday, 22 February 2017

Final Video

This is our Final Music Video which is completed. I am really happy with these Final results however it can always be improved. Theres one small scene I feel needs improvement where the artist is leaning on the balcony outside and the lip sync looks out of place however it was actually perfect. The issue was the way our actor Jacob was singing the song, his lips move different and it looks like the sync is out of place.

I feel like the music video has turned out exactly like I wanted it to be like. As I was the director of this Music Video I had an image in my head at the start of how I wanted this music video to look like and even when we made the plans, there had to be a few changes done but the final result did turn out exactly how I wanted it to be.

Overall I am very pleased with this Music video and I don't think it needs many more improvements or developments.

Wednesday, 15 February 2017

Final Music Video Complete - Editing Process Blog 4

I have completed all the editing for this music video and my group and I are now fully happy with the music video. We feel that it has turns out exactly like we wanted it to from the plan we started at the beginning of the course with our drawings and ideas. We felt that what we imagined in this music video was exactly what we achieved and the final product was great.

I still feel it can be improved but we may not have enough time to improve it and we didn't really have a huge budget with high quality equipment.

The editing process was very interesting and it was very hard to get the video and the audio synchronisation on time without delays and to make the video also look very smooth, but after a long time of editing and testing with video filter and colour/saturation, we found the perfect look for our music video.